THE OPPORTUNITY:

Join the Authority in Canadian Apartment Intelligence & Leadership, Rock Advisors. Founded by “apartment guru” Derek Lobo, Rock Advisors has carved out a reputation for solving challenges and delivering unparalleled expertise to Canadian private apartment developers.

We provide the Apartment Development FULL Service Experience™, and are currently expanding our Lease-up Project capabilities. The lease-up phase is where developers maximize their asset’s value, or leave substantial dollars on the table. We are looking for an entrepreneurially minded leader who understands that filling a new building isn’t just about “renting units”; it’s about asset optimization, high-stakes sales, and flawless project execution.

Unlike a traditional on-site role, you will oversee multiple lease-up consulting engagements, implementing Rock Advisors’ proven lease-up system on behalf of private developers. You will work alongside our Director of Leasing to operationalize strategy, build and coach leasing teams who are on our clients payroll, manage performance reporting, and drive absorption velocity through to stabilization.

THE “TEST DRIVE” EXPERIENCE

We believe in mutual fit. Your journey begins with a 3-month paid training and apprenticeship “Test Drive.” This period allows you to immerse yourself in our state-of-the-art onboarding, while we both ensure the role aligns with your career goals. Upon successful completion of the 90-day period, you will receive your first scheduled pay increase.

WHAT YOU WILL DO

You won’t be managing a property; you will be leading our client’s initiative and team, directing a high-performance sales engine. Initially, you will work directly under our Director of Leasing to master the Rock Advisor lease-up methodology. Over time, you will assume increasing responsibility for independently leading lease-up engagements. Your focus will span five critical pillars:

• Leverage Our Systems: Our lease-up projects deploy a strategy where we are the advisor and coach for the owner/developer throughout the entire lease up, deploying our Rock Advisor lease-up framework.
• Strategic Recruitment & Leadership: Recruit, vet, onboard, and coach leasing teams for our developer clients. Ensure daily sales discipline, weekly performance targets, and accountability through structured reporting and KPI tracking. You work remote, the leasing teams work on-site.
• Marketing & Brand Positioning: Envision and engage client on pre-leasing strategies and optimize digital marketing/CRM tools to ensure lead sources are converting into leases.

• Implement Leasing Process:Manage and coach all team members on the entire leasing process, from leasing office set up to model suites to perfect tours to lease signing working in co-operation with property management ensuring the resident receives the upmost care and customer service throughout the entire process.
• Budgeting and Revenue Management:Develop compensation strategies that incentives the leasing frontline staff, utilize internal departments to create go to market rent pricing while monitoring market conditions to ensure the pace of leasing aligns perfectly with the developer’s pro forma, while motivating the sales team.
• Data Analysis: Monitor lead generation, traffic reports, closing ratios, rent grids to identify gaps in leasing velocity and absorption. Identify opportunities to increase revenue and troubleshoot slow moving suites.
• Client & Stakeholder Leadership: Serve as the operational lead on lease-up engagements, communicating weekly results, challenges, and strategic adjustments to developers and internal leadership.
• Sales & Closing:Train the handling of complex objections and closing techniques while monitoring the “comp set” to stay competitive in real-time.
• Resident Retention: Coach and advise on resident retention programming, creating community, renewals, and referrals.

ARE YOU THE RIGHT FIT?

This role is for someone with solid project management skills, communications, and the ability to lead others. Our clients are high-performing private developers who expect excellence. You should apply if:

• Lease-up Experience: Have experience in rental apartment lease-up or property management.
• Project Management Savvy: You have a strong, organized approach to project management.
• Comfort with a Consulting Environment: You can step into complex situations, assess quickly, implement structure, and drive accountability — even when you are not the owner of the asset.
• The Entrepreneurial Mindset: You don’t wait for things to happen; you make them happen. You treat your tasks and conversations like its’ your own business.
• Elite Communication: You can hold your own in a conversation with high-performing entrepreneurs and sales teams.
• Digitally Competent: You understand how to leverage modern tools for conversion.
• Closer Focused: You have a “closer mindset” who can teach and develop a team under the pressure of a multi-million-dollar asset launch.
• Team Play: You are comfortable and thrive in a team environment, as Rock Advisors works with developer along the complete apartment development timeline.

HOW TO APPLY – YOUR 2-MINUTE STORY

We value personality, mindset, and communication over a static resume. This is your opportunity to shine rather than hoping your resume gets noticed. To be considered for this role, please submit:

1. Your Resume (cover letter is optional).
2. A Short Video (~2 minutes): Introduce yourself and tell us exactly why you are the ideal candidate to be our Lease-up Manager. You are the perfect candidate for this role, because…

Note: Applications without a video will not be reviewed. Show us your “Lease-up management” energy!

Your Next Move!

It’s simple, but important to not skip any step…

1. Review this webpage of information
2. Watch the Role Video above
3. Submit your resume and your 2-minute story video