We recently expanded our team by adding two new Sales and Relationship Associates, Annie and Brianna, and we wanted to share a look behind the scenes at how we hired them. As part of our ongoing series on navigating today’s hiring climate, we took a different...
Every experienced apartment developer knows that lease-up velocity dictates project IRR. You don’t need to be told that an empty building bleeds carrying costs—you see it on the balance sheet every month. The challenge isn’t recognizing the importance of...
At Rock Advisors, we are actively working on approximately $1.2 billion in deal flow and opportunities across conventional multifamily, student housing, 55+ communities, and broken condominium projects. Each asset carries a unique story, a distinct capital structure,...
The multifamily sector is evolving rapidly. Success in today’s market requires more than just capital or a good location—it demands a deep, operational understanding of how projects move from a raw concept to a fully leased, income-generating asset. Whether you...
Here’s the thing about resumes: they tell you what someone’s done. They don’t tell you who someone is. In this business, who someone is matters just as much as what’s written on their resume. A piece of paper can’t tell you if someone lights up in a...
Canada’s purpose-built rental sector is at a critical crossroads. Navigating high interest rates, changing demographics, and a pressing need for massive supply requires more than just individual resilience—it demands a unified, powerful voice in the halls of...
