When designing your apartment building, your target renter’s arrival experience is crucial in driving higher rents.
Which of these two buildings do you think is attaining more rent?:
The Four Factors that Drive Rent are:
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Location
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Unit Design & Size
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Amenities
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Property Management
Why Rent Matters:
Amenities Drive the Rent:
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They aren’t just an optional extra
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They aren’t a waste of rentable space
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They are a rent driver and a market maker
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Need to understand that amenities like your unit finishes, features, and lobby help sell your building time and time again
